AI Technology

There is a version of video production where you film everything, hand it to an editor, and hope. It produces a lot of footage and not much film. We work the other way round. Before a camera is booked we know roughly what the finished piece looks like: how it opens, what carries the middle, […]
Editing Material

There is a version of video production where you film everything, hand it to an editor, and hope. It produces a lot of footage and not much film. We work the other way round. Before a camera is booked we know roughly what the finished piece looks like: how it opens, what carries the middle, […]
Why We Plan the Edit Before the Shoot

There is a version of video production where you film everything, hand it to an editor, and hope. It produces a lot of footage and not much film. We work the other way round. Before a camera is booked we know roughly what the finished piece looks like: how it opens, what carries the middle, […]
What to Bring to a Headshot Session

Most people arrive at a headshot session having thought about their face and not their clothes, which is backwards. The camera does not care much what your expression is doing in the first ten minutes. It cares about what you are wearing, because that is what fills most of the frame. Bring three tops in […]